Market Analysis

Numbers tell a great story, but they are only a part of the story. You can count people, yet people are not just numbers. They have thoughts, feelings, perceptions, and their own behaviors. Data revealed within a market analysis can shed light consumer insights.

That is why Legato has joined forces with Eide Bailly to offer market analysis that takes into account both the numbers and the behaviors. Together, we examine our clients’ existing patient base, the needs and trends within their primary service area (PSA), projected demographic changes, competitive presence, and opportunities to further meet their patient needs. Once this is in place, we look at future opportunities by investigating population, income, and other demographic information. Finally, we examine our clients’ competitive presence, environmental issues and market forecast data to determine which healthcare services offer the greatest opportunity for future growth. Data is the king when establishing a strategy for future ROI.