The purpose of this campaign was to drive more leads, create communication that will generate interest in scheduling the demo, provide ongoing engagement and offer targeted content based on where prospects are in the buyer journey.
Our campaign, "Sigmundisms" is a light-hearted approach to comparing some of Sigmund’s benefits and functionality in funny and unexpected ways. It brings humor and personality to Sigmund's brand, allowing it to stand out among its competitors. The marketing pieces use fun, engaging illustrations to depict each "Sigmundism".
Website by: Craig Erskine